Meet The Tonician

Bashar Nizam

Branding Director

Bashar is Syrian, no not the President, just a regular guy who shares the same name. Bashar has been in the communications field for all of his career, starting as a designer before taking the leap into client management early on. He has over 18 years of experience, 15 of which have been in the GCC. He has worked in a multitude of disciplines including advertising (ATL & BTL), direct marketing, online marketing and experiential before settling back on his true love: Branding.

Bashar has a multifaceted personality (no, not schizophrenic) and enjoys practicing many extra-curricular endeavors such as cooking, improv comedy, RPG and the dark mystic arts. He’s also a bit of a nerd (couldn’t be helped).

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